Articles

Why Small Business Need Digital Marketing

Why Small Business Need Digital Marketing

Though traditional marketing tactics still have their strategic place, digital marketing is the future for small business marketing. In this article, I’m going to give you five reasons why digital marketing is important  – even crucial – for small businesses. 

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How Gratitude Can Reshape Your Business

How Gratitude Can Reshape Your Business

It’s important as a leader to take the time to pause and reflect on your business. Gratitude is an essential mindset for running a business. It helps you frame the past with a sense of opportunity, looking at what was done and what can be done better. Mistakes become areas to grow. Clients become a supportive community. Challenges become chances to improve. Choosing gratitude positively reshapes your business. Here’s how.

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Federal Help for Small Businesses: The Cares Act

Federal Help for Small Businesses: The Cares Act

On Friday, the historic $2.2 trillion stimulus package passed the federal legislative and administrative branches to become law. The bill contains four provisions to provide assistance to small businesses, including those who are self-employed, freelancers, and independent contractors. Here is a summary of the bill and quick bullet-point answers to your most pressing questions.

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Pandemic Business Funding: Know Your Options

Pandemic Business Funding: Know Your Options

Businesses and nonprofits of all sizes are getting hit hard right now due to the impact of the COVID-19 pandemic. Thankfully, many government and private funding sources are available to help businesses through this crisis. Read on to learn about the basic types of funding and how to apply for financing.

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SEO for Small Business Marketing

SEO for Small Business Marketing

SEO marketing has a reputation for being too technical and inaccessible for the average small business owner. Truth is, SEO can be pretty technical. But there’s a lot of really important (and not overly technical!) SEO work you can successfully do yourself to market your small business.

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